Color Blind Films worked closely together with the Finnish FA and Nike to create the concept and produce the launch film for the new national team shirt of Finland - but this is no ordinary football shirt: this is the shirt Finland will wear in their first ever EUROs in summer '21 after qualifying for a major international tournament for the first time in the nation's history. Our film celebrates Finland and the historic achievement by showcasing the different ways Finnish people experience football - and whether you're the captain of the national team, a young gun with big dreams or a fan cheering at home, the national team shirt is the one sacred item that unites people and gives us all a chance to proudly represent the nation.
The storyline, pieced together from authentic interviews with fans and players, reflects on the rich football history of Finland and taps into the unique characteristic of all Finnish people, sisu - and together, the new kit will be worn by Men and Women's national teams along with the entire nation. Together we are invincible. Together, we are Finland.
PRODUCTION COMPANY COLOR BLIND FILMS
DIRECTED BY JOLTTER
DOP & COLORIST SALAH HADI
LIGHTING SALAH HADI & ALEKSANDRE PIROJENKO
EDITING & SOUND DESIGN JOLTTER
CONCEPT BY JOLTTER & SALAH HADI
THANKS TO KINOS RENTALS FINLAND