Color Blind Films headed to Barcelona to execute a highly exclusive project with one of the greatest players to ever step on the football pitch, Lionel Messi. We were in charge of all stages and roles of production with the mission of creating a trilogy of exciting episodes for Unisport’s YouTube channel in close collaboration with adidas Football and their star player Lionel Messi - and the campaign with the three episodes has reached over 15 million views worldwide, making it a huge success for all stakeholders.
PART 1 - MESSI vs CROSSBAR
The first part of the trilogy, for the first time ever, puts Messi’s skills through a test in the form of a crossbar challenge and the storyline is spiced up with bits from an interview with the man himself. The final product was released on Unisport’s YouTube channel and has since gained over a staggering 7 million views around the world.
PART 2 - CAN MESSI JUGGLE EVERYTHING?
What happens when Lionel Messi tries to juggle a tennis ball – let alone a golf ball or his new football boots? The second episode focuses on Messi’s legendary touch as he showcases amazing skill to juggle multiple objects in a film viewed by over 3 million people worldwide.
PART 3 - MESSI TAKES A TRIP DOWN MEMORY LANE
In the last episode we forget about football challenges and get to know how Messi became the player he is today. During our exclusive interview with the Argentine we let him react to iconic images from his life and career to get a unique look into the different stages of Messi’s life that have shaped him as a player.
PRODUCTION COMPANY COLOR BLIND FILMS
DIRECTED & HOSTED BY JOLTTER
DOP & COLORIST SALAH HADI
2ND CAMERA JAN LAUMARK
SOUND RECORDIST MIKKEL GROOS
EDITING & SOUND DESIGN JOLTTER